Wide-Format Printing — Sizing Up a New Market

Why, then, have so relatively few commercial printers gotten into the business? “Less than 8 percent of all commercial printers currently offer large-format services of any kind, and 22 percent of that group only offers it for proofing purposes,” according to the “Large-Format Graphics: Supersizing the Market?” report update published earlier this year by the TrendWatch Graphic Arts research firm in New York City.