William L. Davis - Donnelley's Number-one Son

Locating a CIO was just a small part of Davis' overall restructuring program. He has streamlined the entire chain of command.

Before, R.R. Donnelley had been organized under three sector heads. One handled global businesses, regardless of product, while the other two shared domestic businesses.

Davis felt that this approach failed to take advantage of R.R. Donnelley's domestic strengths. For example, while book printing may differ from magazine printing, both processes go through some of the same steps, such as basic prepress. So why not handle the prepress at the best possible plant, regardless of location? The old structure never considered that question.