Winchester Printers: Old School, New Profit Tricks

The Linoprint has synched well with Winchester's workflow to provide a hybrid digital/offset system. The option to "go digital" has been helpful in adding flexibility to job scheduling. The two formats are virtually interchangeable for Winchester Printers. Certainly, some longer run lengths will dictate that offset is the more cost-effective method, while short-run and variable work will call for digital output. But the sweet spot between those two extremes offers a tremendous opportunity to offer strong turnaround times.