Winchester Printers: Old School, New Profit Tricks

The four-color Speedmaster SM 102 is due to touch down at Winchester Printers next month. A customer had sought saddlestitched books with higher page counts and greater quantities, making it inefficient to use a half-size press. Since there were already accommodations for the two-color, 40˝—such as a Heidelberg Suprasetter thermal CTP device with Autoloader, large-format folders, a 45˝ Polar cutter and an eight-pocket Stitchmaster ST100 with stacker—it didn't require significant ancillary investments to bring the SM 102 aboard.