WMSG Adds Six Kodak Nexpress 2500 Presses to Meet Needs of VDP Direct Marketing Programs

When building their VDP services, WMSG examined the challenges associated with digital printing technology and determined that Kodak had overcome these obstacles with its Nexpress Digital Presses. WMSG bought its first Kodak Nexpress 2100 Digital Production Color Press in 2003. The company added five units in 2006, giving the shop the capacity to turn out 120,000 pieces a day on 11 x 18 sheets, printed, cut, folded and ready to mail. Today, WMSG’s average print run is 200,000 plus pieces for a single client job, a steady increase in volume that more than justified the additional Nexpress Presses.