WOA 50th ANNIVERSARY -- Turning up The Heat

A tremendous number of presses were installed in the 1990s. This level of technology will remain competitive for the near-term horizon. However, major developments will continue in the front-end digitization, presetting and on-press color management arena.

In the 10- to 50-year horizon, dramatic changes will be implemented in the entire printing process. Digital imaging engines will be used for all print runs under 30,000 copies, and they will print variable data for personalizing products at high speeds.