WOA 50th ANNIVERSARY -- Web's Balancing Act

By Mark Smith

As the Web Offset Association turns 50, there is much about the industry it serves worthy of note. To a degree, the process has really only just come into its own in terms of color, quality, ease of operation and turnaround.

Saying the industry has matured isn't necessarily an all-positive development, though, as any person who has celebrated the big 5-0 birthday probably will concede.