WorkflowOne Launches POP Management Solution for Retail Chains

DAYTON, OH—August 30, 2011— WorkflowOne, a leading provider of print management, marketing and distribution services, has introduced “Venue,” a software solution that allows retail chains to optimize and closely manage their point-of-purchase (POP) marketing efforts, materials and expense. Using Venue, retailers can better tailor POP programs by reducing production and distribution costs, increase speed to market, customize marketing messages by location and optimize their overall POP retail effectiveness.