Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
So is there any potential left for innovation in finishing?
“It would be an interesting conversation topic for a business lunch,” says Büntemeyer. “You could take a spoon and discuss the need for innovation in this tried-and-tested utensil. That would be on a par with a book.”
Between the publisher and the consumer there are certainly complex processes concealing infinite potential for innovation, but these are almost entirely exploited by recombining ideas from other areas. “So in all honesty, we would propose modest use of the word ‘innovation’,” Büntemeyer concludes.
« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 AllNext »
0 Comments
View Comments
Michael Seidl
Author's page
Related Content
Comments