Worldcolor Introduces New Branding and Logo

Our logo is the visual representation of our name and our business purpose. The stylized W connotes growth and progression and represents a webpress-like icon evoking our heritage and core competency. The name warrants multiple colors. The blue is part of our heritage and provides visual continuity. The green represents our commitment to sustainability. Finally the style of the logo is bold, demonstrating a solid foundation that is forward-looking and determined.