Xerox Books Multiple Sales of Its New iGen4 EXP Digital Press

• Kelmscott Communications—The nearly 75-year-old company has successfully transitioned from printer to communications provider by creating personalized cross-media campaigns for clients in the higher education and gaming industries, associations and non-profits.

Kelmscott Communications combines digital outreach, including social media components, with high-quality print coming from its Xerox digital systems. The iGen4 EXP will drive new applications such as six-to-12-page college recruitment booklets with minimal finishing. The combination of tailored print with digital media elements helps reach customers and prospects and is the foundation of all Kelmscott’s measurable campaigns.