Xerox Streamlines Paths to Productivity and Profit with Enhanced Digital/Offset Workflows; Highlights Applications

ROCHESTER, NY—May 21, 2008—Xerox Corporation (NYSE: XRX) today announced advances in the integration of Xerox FreeFlow Digital Workflow Collection software with two leading offset workflow systems, Prinect, the Print Shop Workflow from Heidelberg and Fujifilm Workflow XMF. These integrations enable print providers to leverage their existing offset workflow to serve as a single, familiar point of control for both digital and computer-to-plate offset print work.

Both systems are based on industry-standard PDF print files and JDF (Job Definition Format) platform-independent job tickets, which provide instructions for producing jobs. The longstanding integration of Xerox FreeFlow with Prinect from Heidelberg has been enhanced to enable two-way communications of real-time job status and accounting information via the JMF (Job Messaging Format) standard. The Fujifilm Workflow XMF integration is newly validated by Xerox and Fujifilm engineers to provide a seamless workflow for both digital and offset printing.

The systems will be showcased in the Xerox stand at drupa in Düsseldorf, Germany. For print providers, these integrations deliver numerous benefits, including:

• Boosting productivity by enabling existing workflows to control a wider range of output devices from a single point of control.

• Increasing profitability by easily creating digital printing applications, such as personalized marketing pieces, using a familiar workflow process that requires minimal training.

• Proving more services in a “one-stop shop” where customers can use the same PDF files for both digital and offset production.

• Building stronger relationships with customers through highly automated Web-to-Print systems.

• Presenting new possibilities for greener practices with automated digital print-on-demand processes.

These integrated workflows also enable hybrid offset and digital applications with accurate color matching and image quality, facilitating digital print as a complement to offset. The FreeFlow Collection’s open architecture is the key to supporting a wide variety of customer environments.

Prinect from Heidelberg – Xerox FreeFlow Integration

The JMF-based capabilities in the Prinect integration are enabled by a new release of Prinect Prepress Manager 4.0 (formerly known as Prinect Printready System), which provides automated pre-press functions, such as file conversion to PDF, page imposition and color management. Xerox’s FreeFlow portfolio provides JMF service through several components, providing flexibility and extended capabilities for a more ‘lights-out’ operation.

Prinect is widely used by commercial printers to manage offset prepress and print workflows. Xerox and Heidelberg have been developing workflow integrations of Prinect and FreeFlow since 2004. At drupa, Xerox will run hybrid applications using a Speedmaster SM 52-4+L offset press from Heidelberg and several Xerox digital presses.

Sir Speedy, of Charlotte, N.C., has used the FreeFlow-Prinect integration since last year to manage work for a Xerox iGen3® 110 Digital Production Press with Xerox FreeFlow DocuSP® and two Heidelberg offset presses. “Now we have one path to our presses and one place to track our jobs,” said Patrick Jayne, president. “That’s a huge productivity boost.” He expects the firm soon will upgrade its management information system to take advantage of Prinect’s new two-way communications capability. “This will further automate our operations, making it practical to get the information we need to do job costing better.”

Fujifilm Workflow XMF – Xerox FreeFlow Integration

The new integration of Fujifilm Workflow XMF 1.5 with Xerox’s FreeFlow collection delivers a seamless digital and offset workflow for XMF users. XMF provides pre-flighting, native file conversion to PDF, color management, single-click imposition, and job management capabilities. It also enables electronic proofing with a three-dimensional view of the job, permitting the proofer to flip through virtual pages to check flow and alignment as well as color.

At drupa, Xerox and Fujifilm will demonstrate how digital complements offset by producing a brochure using an integrated workflow and combination of technology. Starting with the same file, offset plates will be created on the Fujifilm Luxel T-6300CTS, a B-size thermal platesetter - the first step for longer print runs. Shorter runs requiring faster turnarounds will be printed on a Xerox DocuColor® 5000 Digital Press driven by the Xerox FreeFlow Print Server. The FreeFlow Print Server provides precise matching of offset color and is a common digital front end to nearly every Xerox press and production printer.

Additional offset workflow systems that are validated for FreeFlow integration to facilitate digital print as a complement to offset include Prinergy, from Creo, Inc., and Trueflow, from Screen (USA).

Availability

Xerox FreeFlow 6.0 components are available worldwide from Xerox direct sales representatives, agents and concessionaires. Heidelberg Prinect Prepress Manager 4.0 is available immediately as part of Heidelberg’s Prinect Print Shop Workflow. Fujifilm Workflow XMF 1.5 is available from Fujifilm.

Xerox Showcases Real-world Digital Printing Applications At Drupa

ROCHESTER, NY—May 21, 2008—Ensure the impact of your company’s name for promotions and giveaways by printing it on chewing gum packages that stick around long after the flavor disappears. Cater to the avid vacationer with travel guides customized for specific cities and regions. These are just two ways digital print technology is transforming our world. At drupa next week in Germany, Xerox Corporation (NYSE:XRX) and its customers will show off 50 such ways for print providers to make money with these applications.

Xerox will demonstrate a wide variety of digital print applications at its drupa stand that illustrate how customers are using digital technology to grow pages and profits. On display will be some of the high-value applications that are driving the greatest opportunities in digital production, including books and manuals, personalized collateral, transpromo pieces, direct marketing, and hybrid offset and digital applications. Also featured will be innovative business applications that have emerged as new growth opportunities for digital printing such as packaging and photo specialty products including personalized photo books and calendars.

“Applications are the language of our customers,” said Quincy Allen, president, Xerox Production Systems Group. “Print providers of all sizes are creating some amazing applications with Xerox technology. Visitors to our stand at drupa will be inspired by these best practices and can learn how to adopt these solutions with their own customers and prospects.”

Drupa attendees can learn how to produce these solutions at Xerox conversation stations by talking to both Xerox specialists and the customers creating the applications. Attendees can collect collateral pieces that highlight 30 of the applications including the Xerox and partner workflow and technology that were used to produce each one.

Real-life applications on display include:

Books and Manuals: Series of popular local travel guides with book blocks printed on the Xerox Nuvera® 288 Digital Perfecting System, color inserts printed on the Xerox iGen3® 110 Digital Production Press, and covers produced on the Heidelberg Speedmaster SM 52.

Collateral: Catalogues produced for Vaillancourt Folk Art for their hand-painted, collectable chalkware figures, produced on a new Xerox digital color system being announced at the show.

Transpromo: Personalized letters produced on the Xerox iGen3 110 Digital Production Press and developed for telecommunications company debitel AG to improve customer relationships while increasing revenue through the cross-selling of other products and services.

Direct Marketing: Postcards printed on the Xerox DocuColor® 5000 Digital Press for Polish Pottery to differentiate their colorful products and help to generate store traffic.

Offset and Digital: Hybrid production of books for the German-Dutch company Shaker Verlag printed on Xerox 650/1300 Continuous Feed Printers with offset covers.

New Business: Personalized packaging for chewing gum produced for Personal Media Solutions b.v. using a Xerox iGen3 110 Digital Production Press.

Print providers receive support from Xerox’s ProfitAccelerator® Digital Business Resources collection to help create, produce and sell digital applications to quickly develop or grow their digital printing business.

To learn more about key applications visit http://www.xerox.com/digitalprofit, or to pre-register for a fully tailored visit to the Xerox drupa stand, visit http://www.xerox.com/drupa