Xerox Targeting Opportunities in Business Services

• Growing high-value color pages: Color printing increased 7 percent in the first quarter of 2011, furthering Xerox’s strategy to expand its color leadership. The company is creating more color pages through affordable office color printing, and last week introduced the latest models in its solid ink MFP series—the high speed Xerox ColorQube 9300. Cleveland-based Medical Mutual of Ohio uses 140 of the original ColorQube systems to better manage color printing costs, saving thousands of dollars annually on administrative expenses. Advanced digital production printing enables personalized printing that can be applied to everything from packaging and photo applications to more relevant direct marketing materials. Miami University of Ohio uses Xerox technology and software from XMPie, a Xerox company, to increase enrollment by connecting with students through personalized, full-color direct mail, email and Web marketing.