XMPie Partners with DME Studios to Provide Video Personalization Services

This announcement comes on the heels of the company’s recent release of XMPie uDirect Video, a software solution that leverages the industry-standard Adobe After Effects for incorporating personalized text, graphics, images and custom footage within cinematic-quality movies.

“Relevant videos are a ‘hot’ marketing component and a natural extension to data-driven, multichannel campaigns,” said Jacob Aizikowitz, president of XMPie. “We saw it as we launched uDirect Video, where for some customers, it was like hand in glove since they already started investing in mastering After Effects and everything else around video. For others, we see their readiness to jump in, yet they need a variety of professional services in order to help them create these videos and use them in campaigns.