XMPie's Latest One-to-One Variable Data, Cross-Media Communication Solution to be Demonstrated at GRAPH EXPO

PersonalEffect 5.0 will be showcased in booth 600 at GRAPH EXPO 2010, Oct. 3-5, 2010 in Chicago, Ill. To learn more, please call 212-479-5166 or visit www.xmpie.com.

About XMPie
XMPie, a business-unit of Xerox Corporation (NYSE: XRX), is the leading provider of software for cross-media, variable data one-to-one marketing. Its solutions help businesses create and manage highly-effective cross-media campaigns, leveraging their market and customer information to achieve dramatic returns on their marketing investments. XMPie software solutions are available in two award-winning compatible product lines: uDirect® for desktop, print-only solutions, and PersonalEffect® for server-based cross-media publishing, campaign management and more. Add-on modules for specific solutions are available, including the award-winning uImage® for image and graphics personalization; uStore®, a Web-to-print platform; uChart™ for dynamic charts and graphs; uEdit™ for Web-based document editing; and uProduce™ Marketing Console for analysis and management of one-to-one campaigns. XMPie is headquartered in New York with an R&D center in Israel and sales, support and professional services operations in the U.S., Europe and Asia Pacific. For more information, visit www.xmpie.com.