Her Imprint

Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.

Angela Lusnia, VP of Sales at Hatteras, shares her unique journey into the printing industry, the role of mentorship, the evolving technology, and the challenges and rewards of her career. Angela also highlights the importance of adaptability and continuous learning in achieving success in the print industry.

In this engaging conversation, Joan Escover, president of JP Graphics, shares her journey from studying marketing and law to leading a successful, certified green, women-owned printing business in Santa Clara. Joan discusses her passion for machines, investments in technology, and the pivotal moments that led her into the printing industry. She emphasizes the value of trade skills, training, and fostering industry relationships to thrive in a competitive market.

Carin Laniak, president of Excelsus Print Solutions, shares the company's journey from a spin-off of Flower City Printing to a leader in wide-format digital printing. She discusses unique projects, her career path from early roles at Flower City, and the importance of flexibility and support for women in the industry. Carin offers advice on resilience, mentorship, and staying true to one's goals.

Annie Levine, Director of Human Resources at Allegra Baltimore, shares her journey from nonprofits to the printing industry. She discusses her role in business planning, payroll, and employee coaching. Annie highlights the importance of mentorship, training, and a positive work culture. She also offers advice for newcomers, emphasizing patience, confidence, and the value of industry experience.

Ruth Starer, CEO of CopyCats, shares her journey from social work to managing a successful print business alongside her husband. Ruth offers advice for women in business on asserting themselves, seeking mentors, and the importance of lifelong learning.

Kimberly Lawton Koon, president of Lawton Connect, discusses the history and diverse business ventures of the fifth-generation family-owned printing company. She shares insights into their niche businesses, transition to digital technology, and major accomplishments. Kimberly also talks about her journey from engineering to taking over the family business, the importance of employee happiness and development, and the challenges and strategies of being a woman leader in the printing industry. She emphasizes confidence, continuous learning, and leveraging strengths in the workplace.

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