Kimberly Meyers offers advice on creating a compelling story for your print business and serving as the best guide to your customers.
Kimberly Meyers
Don’t lose customers by talking about device features; rather, show your customer you grasp their issue and have a solution to success.
Kimberly Meyers provides a step-by-step process to help print business owners define their story and present it to clients effectively.
Kimberly Meyers provides five actionable steps to help business owners create strategic marketing goals.
Let’s look at four areas impacted by privacy and discuss pros and cons of these requirements to help you define a deployable strategy.
You had a great meeting. They want a proposal. You write the proposal and email it. You follow-up. Crickets. Sound familiar?
Here are a six business factors to add to your list when deciding to go back to attending events in-person.
Last year, printers stepped up and started manufacturing protective devices, but personal cosmetics brands uncovered an opportunity.
One of the steps to re-engage with lost customers is to create a customer satisfaction survey. Here are a few areas to consider.
As you work with salespeople, you’ll hear about “enterprise” accounts. For these accounts, account-based marketing can be successful.
You might have the most effective, innovative marketing plan, but unless you work with your sales team, you will be disappointed.
No matter how well planned, organized, and focused you are, situations come up. Limit issues by reviewing these five areas.
It’s important to understand that marketing communication is on ongoing trail and you need to be agile and willing to change.
Customer retention is cheaper than customer acquisition. Try one or all of these five steps today to reengage with your lost customers.
If you can’t wrap your head around planning for 2021 or are finding reasons not to start, don’t.
