Tari Johnson

Tari Johnson

Tari Johnson is the Creative Director at SeQuel Response, an award-winning direct response agency based out of Minneapolis, Minn. With over 15 years of agency and in-house creative experience, Tari has a professional track record of propelling brands forward with data-driven creative strategy in both offline and online channels. You can connect with Tari at sequeldm.com, email her at tarij@sequeldm.com, or find her on LinkedIn.

July 13, 2022 Don’t Miss These 5 FOMO Tips for Creating More Effective Direct Mail Campaigns

Direct response channels, including direct mail, can tap into the natural Fear Of Missing Out (FOMO), to generate better responses.