Differentiation comes in many forms. And while all transactions are the same, it’s the small difference-makers that win business.
The Sales Challenge
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
As sales people, we need to know what to say to our clients. In this week’s blog, Bill Farquharson shares a few do’s and don’ts.
The most important sales skill a rep can have? Pre-call research. Learn how to harness the power of AI to secure more appointments.
Referrals are every sales rep’s best form of new business development. How can AI help? Bill and Emma offer some insight.
A Google search gives you results, but can also lead you down a rabbit hole. AI can help get you better information, faster.
When is a printing error a good thing? When you end up better because of it! With AI, you can turn your lemons into, well, you know.
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