Wired and GQ magazine publisher Condé Nast is amongst those now seeking a cost-effective cross-platform tablet production workflow for the blossoming number of new devices, after earlier implementing an iPad-specific strategy. “Bringing it all together in to a cohesive workflow has been a real challenge for us.”
Business Management - Industry Trends
Amazon has turned off the buy button on nearly 5,000 Kindle titles from distributor Independent Publishers Group after IPG refused to capitulate to Amazon’s demand for better terms. The Chicago-based IPG is a distributor, which means that it provides services like marketing, sales and distribution to smaller client publishers. The company represents around 400 publishers, and some of the titles it distributes have been bestsellers, including Nelson Walker’s Boardwalk Empire (published by Information Today).
It is not clear what the outcome of Amazon’s actions against IPG will be or if it’s also turning off the buy button on other publishers’ titles.
Electronics and electrics on/in paper are being used for security, safety, crime prevention, brand enhancement and merchandising applications. The global demand for electronic smart packaging devices will grow rapidly from $30 million in 2012 to $1.7 billion in 2022.
About a year after Pole created his pregnancy-prediction model, a man walked into a Target outside Minneapolis…clutching coupons that had been sent to his daughter. “She’s still in high school, and you’re sending her coupons for baby clothes and cribs?”
Is it a magazine—or catalog? Hearst Magazines is going all out, with plans in the coming weeks to start making many of its Kindle Fire editions shoppable by linking products to Amazon. Hearst will get a cut of the sales, which it wouldn’t disclose.
The shopping links in its Kindle editions will echo what the company’s already been doing on some of its websites. On Goodhousekeeping.com, for example, beneath reviews of editorial products are photos of identical or similar products that are available at Amazon. Click-through rates on these sites have been impressively high, said John Loughlin, general manager.
John Locke’s story is perhaps known to you. John was an insurance salesman who started to write books in his spare time. He is now the first independent author to sell a million on the Kindle book store...signed a print distribution deal with Simon and Schuster (his first print book is in stores now),
“It’s a relatively positive outlook for 2012,” said Bob Felsenthal, publisher of BtoB. “Only 7 percent of marketers expect their budgets to be cut this year, but their media spending plans have changed significantly: 74 percent anticipate spending increases in online media.”
Jonathan Franzen has launched a passionate defense of the printed book, warning that our desire for the instant gratification of e-books is damaging for society. The author of “Freedom” and “The Corrections,” regarded as one of America’s greatest living novelists, said consumers had been conned into thinking that they need the latest technology.
Barnes & Noble, once viewed as the brutal capitalist of the book trade, now seems crucial to that industry’s future. If it were merely to scale back its ambitions, Amazon could become even more powerful...the very thought makes publishers queasy.
Included in Tuesday morning’s announcement of the 84th annual Academy Award nominations were a whopping 21 nods for films based on kids’ books, demonstrating that children’s books rule in Hollywood—for this year at least. Apparently children’s books provide such great movie fodder that it doesn’t matter who the actors are.