Business Management - Marketing/Sales

Polaris Direct recently welcomed three new individuals to the Polaris team roster.

In this Print Buying #UKvUSA episode, Matthew Parker and Deb Corn take on the topic of prospecting during COVID.

Here are three strategies that a sales person can use to be more like their prospect. They are all based around the idea of mirroring.

Where you are, where you are going, and how you will get there are critical questions that need to be answered for any business.

Ryan Sauers explains that we must control the controllables. To do this we must put last things last and first things first.

This portfolio so elegantly captures the hypnotic rippling waters of the San Francisco Bay.

One of the worst feelings in sales occurs when you are mid production on a job and someone suddenly realizes it’s been misquoted.

Quad’s QDMX platform allows direct marketers to maximize personalization while driving down postage costs with faster turnaround times.

A SG360° client referred to it as a “‘Swiss Army Knife’ of direct marketing.” It’s also what makes it one of this year’s Innovators.

To see sales as a process by which customers are coerced into buying brings on images of used car sales people.