Business Management - Marketing/Sales
Sales and Production are on the same team, technically. But that may not be obvious. Let’s all calm down and read what Bill has to say.
It was her biggest sales call and she blew it. She violated the No. 1 rule of sales call etiquette. Read this week’s blog for more.
Here’s a quick overview of what I do when I log into LinkedIn, and tips to successfully engage with your network.
Should you focus on taking care of current customers or winning new business? The answer is both. Here is how to do so effectively.
All prospecting approaches are the same. But inside you is a different message. This week’s blog encourages you to let it out.
The success rate for a new sales hire is not great. One reason is a focus on the wrong metrics. Here’s a different idea.
Balancing client retention and acquisition is essential for printing companies. One strategy may be to create a parallel sales effort.
Since when is an 80% failure rate a good thing? Bill Farquharson explains in this week’s blog.
Cory Francer discusses a new research report about the digital label printing expansion opportunity for commercial print providers.
A prospective customer asks, “What makes you different?” You can talk equipment and capabilities, or you can take Bill’s advice.