Business Management - Marketing/Sales

Hear from Matt Baehr of Book Manufacturers’ Institute, and Brian O’Leary, of Book Industry Study Group, on what they see coming in 2024

You are told not to make prospecting calls on Mondays or Fridays. Bill Farquharson begs you to listen to this advice. Here’s why.

At PRINTING United, the DirectMail2.0 omnichannel direct mail marketing platform was a game-changer for attendance and engagement.

In the middle of the night, you get a great idea and add it to your list. Then another. Now, you’re overwhelmed. Here’s what to do.

We all know that print gets results. But if we want to win new customers, we need to think about what interests them.

When attending physical therapy, Bill Farquharson’s doctor asked him a question all sales managers should apply to their meetings.

SA International (SAi) announces the promotion of Eyal Friedman to senior vice president and managing director of international sales.

TGI CEO Jack Glacken talks about his journey and offers valuable insights on what helped TGI maintain its position as a leading player.

Working to improve time management and sales productivity, Bill Farquharson recently added one component that made all the difference.

Assessing customers into three groups — customers, prospects, and suspects — may set you up for sales success in 2024.