Business Management - Marketing/Sales

The Longest 30 Seconds of My Life
October 3, 2023 at 9:56 am

When a client challenges price, you have two choices: justify or lower. Bill shares a story about a client who asked to cut his price.

But. Can’t. Try.
October 2, 2023 at 11:54 am

On a recent call, one participant eliminated three words from her vocabulary. The result was an intriguing approach to sales.

How to Handle the Charity Request
September 26, 2023 at 10:17 am

This week, Bill Farquharson offers an idea for handling charity requests while still being kind and accommodating.

Your Sales Attitude
September 25, 2023 at 11:00 am

In an effort to improve his tennis game, Bill learned a lesson about the importance of attitude on the court and during a sales day.

Why Most People are Ignored on LinkedIn
September 21, 2023 at 12:37 pm

People only take a second to check out your LinkedIn profile. Here are some ideas to grab your audience’s attention and win business.