Business Management - Marketing/Sales

What to Say in a First-Time Sales Call
May 23, 2023 at 2:08 pm

After hard prospecting, you’re sitting in front of a potential client. Want to completely blow them away? Here’s what to say.

Strive to Be Ronald
May 22, 2023 at 2:44 pm

A lesson from a binge-worthy TV show proves to be the fodder for this week’s Short Attention Span Sales Tip.

Maple Syrupy Sales Promises
May 15, 2023 at 2:33 pm

The breakfast menu sold Bill on pancakes with “Real Maple Syrup.” As that turned out to be a lie, Bill took his business elsewhere.

Where Should Your Marketing Dollars Go?
May 9, 2023 at 2:04 pm

Fiscal resources are limited, so it helps to know what different tactics can do when budgeting. Let’s analyze all the options here.

Preemptive Networking
May 8, 2023 at 1:34 pm

To attend a business event or conference is a first step. Taking Bill’s advice this week will make that good idea even better.

Death of a Salesman
May 2, 2023 at 11:04 am

If you had a year to live, continuing to prospect would likely not make the to-do list. But one man met this news in a different way.