Business Management - Marketing/Sales

Informed Marketing … Not So Much!
September 23, 2024 at 2:28 pm

Email is cheap. Consequently, it’s full of junk. Do we really think it sells more stuff than direct mail? I think not.

Early Sales Intervention
September 23, 2024 at 1:59 pm

New sales people fail may fail without early intervention. Here’s a lesson from Bill Farquharson’s grandson to help your new rep.

Use Email to Identify Warm Prospects
September 19, 2024 at 10:17 am

Your email provider offers valuable insights, enabling you to identify warm prospects. Here are some steps you can take to follow up.

The Tale of Two Restaurants
September 16, 2024 at 1:58 pm

After grabbing two meals on a trip, Bill Gillespie discovered that sales success still depends on the human element. Here’s why.

Time, Tasks, and Productivity
September 16, 2024 at 11:10 am

Ever notice how some tasks are best done at certain times of day? Bill has too, and he offers advice on getting the right things done.

Don’t Quit! Double Down!
September 11, 2024 at 5:44 pm

Selling requires persistence. Instead of jumping ship for new opportunities, focus on fixing obstacles in your current environment.