Mailing/Fulfillment - Postal Trends

EnvyPak has developed EnvyPak Insight, a full window paper envelope providing full visibility to marketing materials.

Keep US Posted is submitting new economic analysis to Congress challenging the USPS’s plans to continue increasing postage rates.

Let’s explore how to increase desirability of your product or service with direct mail using these behavioral science tactics.

One of the easiest ways to improve direct mail results is by testing “augmented mailers.” Here are some examples that have worked well.

Choosing certain words and phrases can make your messages memorable and persuasive. Let’s discuss how to maximize direct mail copy.

I’ve got a simple concept, and it’s centered around the idea of using asymmetry as a budget-friendly creative tool for Accordion folds.

Let’s discuss how using automatic compliance triggers can increase direct mail sales and allow you to gain a competitive advantage.

I’m back with a shape exploration. I had hexagon-shaped brochures across several folding families, so let’s see what can be done.

Let’s discuss status quo bias and framing to get people to take the action you want them to and increase sales.

Data management has become a crucial ingredient in the service mix for commercial printers.