Mailing/Fulfillment - Postal Trends

We’ve answered three common questions so you can have confidence that your direct mail will provide a good ROI.

Stephanie Buka discusses USPS rate decisions, new legislation, and how listeners can take action to support the mailing industry.

The Alliance backs the USPS SERVES US Act which addresses rising postage rates by strengthening regulatory oversight of the USPS.

USPS announced no postage increase for January 2025, making it the perfect time to maximize postal savings through its promotions.

The USPS has filed plans with the PRC to improve mail processing and transportation within its existing service standards.

By leveraging the power of social proof and storytelling, you can drive higher returns from your strategic direct mail campaigns.

Keep US Posted declared support for new legislation to restore fiscal stability and public accountability to the U.S. Postal Service.

A poorly executed direct mail campaign fails to focus on the recipient’s needs. Here are simple strategies to alleviate this.

Postmaster General DeJoy’s recommendation to not raise prices for Market Dominant products in January 2025 was approved.

Ashley Roberts and Toni McQuilken discuss trends in the mailing segment: automation, costs, embellishments, personalization, and data.