Mailing/Fulfillment - Postal Trends

Newspaper launched local delivery of national monthly magazines in a partnership with the nation’s largest magazine delivery network.

There are many things that can go wrong with a direct mail campaign.

We all need to reach ever-increasing direct mail response rate goals. This is a challenge. Here’s how to solve it.

The use of color in direct mail is very important. The right colors can increase your response rates. Why is color so important?

What one man noticed that caused the USPS to pull a branded t-shirt it was selling in its online store.

Sometimes marketers get stuck in a direct mail rut. They find a direct mail format that works and just stick to it.

Without considering postal requirements, PSPs can cause their clients to lose money and delay the delivery of mailpieces.

Ann Fisher and Ashley Poling were nominated by President Trump for Postal Regulatory Committee terms that will extend through 2024.

The net loss totaled nearly $2.3 billion, an increase of $767 million, compared to a net loss of nearly $1.5 billion for Q3 last year.

Whether you’re driving customers to your event, geopmapping on direct mail allows you to reach your customers using personalization.