Mailing/Fulfillment - Postal Trends

Marketers spent $44.9 billion on direct mail last year and nearly 90% of millennials use the paper coupons that they get in the mail.

Learn about the USPS Mailing Promotions program and the discounts other support materials it offers to help you with your campaigns.

We put our heads together to come up with this list of what not to do that will keep you out of trouble.

Rob Hanks of Suttle-Straus discusses what Informed Delivery is, the benefits of using it and how to sign up in this article.

This 2017 Gold Ink Awards entry was submitted into the Direct Mail category by Specialty Print Communications based in Niles, Ill. Designed for the American Airlines Executive World Elite MasterCard, 4.4 million pieces will have been mailed over the course of a little more than two years.

A report on survey findings has just been released by Idealliance, which created the survey with valuable input from the USPS.

Three mailers’ organizations blasted a labor deal with the National Association of Letter Carriers (NALC) Yesterday.

This week, Julie Greenbaum highlights industry news about LSC Communications closing its Salem, Va., book printing plant, impacting 140 workers; Mossberg & Co. buying 94-year-old Foster Printing; Precision Dialogue, an RR Donnelley company, signing a new multi-year agreement with Wolverine Worldwide; the Postal Service Postmaster General and CEO Megan J. Brennan revealing a new feature, Informed Delivery; and the printing industry achieving a major victory over patent trolls.

USPS will release first-of-its-kind Forever stamps that mimic the feel of real sports balls.

During the opening session of the National Postal Forum in Baltimore, the Postmaster General revealed a new feature, Informed Delivery.