When I was growing up, paper was a powerful lever that could be used to turn an unexciting “last look” into a profitable winner. It was a tool belt unto itself. But, as Bob Dylan belted out in 1964, the times, they are a changing.
Paper procurement USED to be a strategic function. For printers, it was an opportunity to leverage scale of spend to better serve our customers and in so doing, to beat the competition and convert opportunities into profitable business. I cannot remember a single occasion when I had to turn down an order because I couldn’t get the right paper. I can, however, remember hundreds of occasions when I won projects because another printer couldn’t find paper.
- Categories:
- Business Management - Industry Trends
- Companies:
- Unisource Worldwide
- xpedx
A third-generation printer, Dustin LeFebvre delivers his vision for Specialty Print Communications as EVP, Marketing through strategy, planning and new product development. With a rich background ranging from sales and marketing to operations, quality control and procurement, Dustin takes a wide-angle approach to SPC