Committing to Concrete Sales Objectives
(Blog #15 in the ongoing series derived from a book Harris DeWese wrote several years ago—“A Year of Selling Profitably.” The book was written for printers to use as a guide in training their sales teams through a series of two-hour sessions over 48 weeks.)
Now we’re going to work on the hard part of planning—committing to personal sales objectives. I have a couple of immutable rules. First, the objectives must quantifiable. Second, they must be in writing.
- Categories:
- Business Management - Marketing/Sales
Harris DeWese is the author of "Now Get Out There and Sell Something." He is chairman/CEO at Compass Capital Partners and an author of the annual "Compass Report," the definitive source of info regarding printing industry M&A activity. DeWese has completed 100-plus printing company transactions and is viewed as the preeminent deal maker in the industry. He specializes in investment banking, M&A, sales, marketing and management services to printers.
