By Erik Cagle Senior Editor Issues abound for the direct marketing printer, and some of the high impact ones involve the federal government. Given this, there is but one absolute: don't expect hard and fast resolutions anytime soon. One topic centers on postal reform for the United States Postal Service (USPS); another deals with the possible redirection of marketing efforts from customers who may no longer believe that telemarketing is a viable answer in light of the federal Do-Not-Call (DNC) Registry. Top 10 Direct Mail Printers* CompanySegmentSales(millions)TotalSales(millions) 1Quebecor WorldMontreal$624$6,242 2Vertis Inc.Baltimore$335$1,675 3Banta Corp.Menasha, WI$191$1,366 4RR DonnelleyChicago$142$4,754 5The Instant Web Cos.Chanhassen, MN$93$98 6Von Hoffmann(Lehigh Direct)St.
Clondalkin Group
By Erik Cagle Good news! In October, Postmaster General John E. Potter told the Direct Marketing Association's annual conference attendees that, because of its reform efforts that enabled the USPS to remove $2.9 billion out of its bottom line in fiscal 2002, there would be no rate hikes until "well into 2004." The bad news, of course, is that the general economy and volume reductions in mailings made 2002 a challenging campaign for those companies that provide direct mail solutions from the production end. Thus, in noting that there will be no rate hike in 2003 is akin to pointing out, "At least the
(Editor's Note: Company rankings for the current and previous years are based on figures reported in 2002. Therefore, companies that revised their 2001 revenues may have changed their 2001 ranking as compared with the ranking that appeared in last year's Printing Impressions 400. Similarly, the percentage change in sales is calculated on the most recent information provided.) 1 ('01: 1) Quebecor World, Montréal, Canada Total Sales (millions): $6,300.00 Previous Year's (millions): $6,500.00 Change (%): -3 Principal Officer: Charles G. Cavell Employees: 40,000 Primary Specialties: PUB 26%; ADV 21%; CAT 17%; DM 13% Web Offset Units: 3,156 Sheetfed Offset Units: 985 Other: 808 Ownership: Public
Editor's note: Company rankings for the current and previous years are based on figures reported in 2001. Therefore, companies that revised their 2000 revenues may have changed their '00 ranking as compared with the ranking that appeared in last year's Printing Impressions 400. Similarly, the percentage change in sales is calculated on the most recent information provided. 2001 Ranking:Previous Year's Ranking:Company:Total Sales (millions):Previous Year's (millions):Change (%):Principal Officer:Employees:Primary Specialties:Web Offset Units:Sheetfed Offset Units:Other:Ownership:Plants: 11Quebecor World, Montréal, Canada$6,500.00$5,000.00+30Charles G. Cavell44,000PUB 29%; ADV 20%; CAT 17%; DM 13%3,156985808Public160 2001 Ranking:Previous Year's Ranking:Company:Total Sales (millions):Previous Year's (millions):Change (%):Principal Officer:Employees:Primary Specialties:Web Offset Units:Sheetfed Offset Units:Other:Ownership:Plants: 21R.R. Donnelley & Sons,
BY ERIK CAGLE Don't be fooled. When it comes to the overall health of the direct mail marketing segment, many of the big hitters within the commercial printing sector are well positioned, entrenched even, for the economic storm that has struck the country. Top 10 -- Direct Mail Printers Company SegmentSales(millions) TotalSales (millions) 1 Quebecor WorldMontreal $845 $6,500 2 Vertis Inc.Baltimore $397 $1,986 3 Banta Corp.Menasha, WI $231 $1,538 4 R.R. Donnelley & SonsChicago $210 $5,254 5 Wallace Computer ServicesLisle, IL $186 $1,692 6 Moore Corp.Stamford, CT $158 $2,260 7 Japs-Olson Co.St. Louis Park, MN $102 $128 8 The Instant Web Cos.Chanhassen,
If you know the name of a printing company that you think appears on the Printing Impressions 400 list, but you're not sure of its ranking, here's an easy way to locate that firm. Simply find the company in the alphabetical listings on this page. In addition to each company's name and headquarters location, a corresponding number appears indicating that firm's ranking on the Printing Impressions 400. ABS Graphics (Addison, IL) 400 Action Printing (Fond du Lac, WI) 353 Adams Business Forms (Topeka, KS) 96 AdPlex Inc. (Houston, TX) 102 Advance Business Graphics (Mira Loma, CA) 153 AFL Web Printing (Voorhees, NJ)
Editor's note: Company rankings for the current and previous years are based on figures reported in 2000. Therefore, companies that revised their 1999 revenues may have changed their '99 ranking as compared with the ranking that appeared in last year's Printing Impressions 500. Similarly, the percentage change in sales is calculated on the most recent information provided.2000 Ranking:Previous Year's Ranking:Company:Total Sales (millions):Previous Year's (millions):Change (%):Principal Officer:Employees:Primary Specialties:Web Offset Units:Sheetfed Offset Units:Other:Ownership:Plants:1 1Quebecor World*, Montreal, Canada$6,540.00$6,160.00+6Charles G. Cavell44,000PUB 29%; ADV 20%; CAT 17%; DM 13%3,156985808Public 160*Parent: Quebecor Inc., Montreal, Canada 2000 Ranking:Previous Year's Ranking:Company:Total Sales (millions):Previous Year's (millions):Change (%):Principal Officer:Employees:Primary Specialties:Web Offset Units:Sheetfed Offset Units:Other:Ownership:Plants:2
BY ERIK CAGLE Total direct marketing sales in the United States will clear the $2 trillion mark in five years, with nearly $765 billion estimated for business-to-business sales in the year 2000, according to findings made by the Direct Marketing Association (DMA). Thus, on the whole, the industry appears to be in good shape. That statement is not entirely accurate, though. Even with a double-digit compound annual growth rate, there are key issues that will influence the market, particularly business-to-business considerations for those who profit from the manufacture of direct mail. Top 10 Direct Mail Printers CompanySegmentSales(millions)Total Sales(millions)1Quebecor World*Montreal$554.00$6,160.002Banta Corp.Menasha, WI$254.00$1,340.003R.R. Donnelley & SonsChicago$250.00$5,000.00 4Mail-WellEnglewood,
The following new chief officers at Top 500 companies reveal their corporate strategies. BY A.L. RUSLAVAGE KAREN ALLEN, PRESIDENTEU Services, Rockville, MD EU Services, a full-service printing and mailing company, has enjoyed much success since it first opened its doors 30 years ago, and for the new president, Karen Allen, the biggest challenge will be to continue that legacy. In 1984, Allen's first job within the printing industry was with EU Services as its controller. Allen worked her way up to president this past July, and feels as though her financial background provides her the proper background to run the company. "By understanding what
BY ERIK CAGLE The world of direct mail is an exclusive one in terms of overall printing sales figures. According to the annual ranking of the 500 largest companies done by Printing Impressions, the top two North American direct mail printers—Quebecor Printing, headquartered in Montreal, and the Banta Corp. of Menasha, WI—topped $600 million in combined sales. The third and fourth largest companies on the top 10 list—Wallace Computer Services of Lisle, IL, and World Color Press, Greenwich, CT—combined for roughly half of that figure. Top 10 Direct Mail Printers CompanySegmentSales(millions)Total Sales(millions)1Quebecor PrintingMontreal$382.80$3,480.002Banta Corp.Menasha, WI$228.00$1,200.003Wallace Computer ServicesLisle, IL$176.80$1,360.004World Color PressGreenwich, CT$140.00$2,000.005The Instant Web CompaniesChanhassen, MN$89.60$112.006Japs-OlsonSt. Louis Park, MN$66.00(E)$110.00(E)
