BY MARK SMITH Like digital cockroaches, file errors have threatened to infest electronic prepress operations since the first job was sent to a RIP. Problems caused by missing fonts or photos, RGB colors, improper transformations, etc., persist despite the industry's best efforts to eradicate them. What makes the situation so frustrating is that there's a ready solution for eliminating these bugs—just get clients to prepare their print files correctly—and processing bottlenecks will become extinct. Given that the digital revolution is more than a decade old and receiving bad files still is a top industry complaint, that doesn't seem likely to happen any time soon.
Enfocus Software
BY MARK SMITH PDF is supposed to stand for Portable Document Format, but "pretty darn frustrating" has been a more fitting moniker in many ways. When Adobe introduced the Acrobat software family, with PDF as its core technology, it was billed as the answer to the shortcomings inherent in the PostScript language, among other things. The coveted benefits of PDF include the ability to generate relatively small, self-contained (including fonts) files that can be processed more efficiently and reliably. Yet, more than five years later, PDF only now seems in a position to become the standard or even generally preferred file format
Perhaps the most incredible thing about the printing industry is that it actually works. Most of the time, anyway. Think about it: You have a sophisticated manufacturing process driven by people hired specifically for their creative expertise. Adding to the confusion, the disparate nature of this service industry makes it virtually impossible to standardize procedures—which is why workflow is such a vague term. In many cases, designers, ad agencies, publishers, prepress trade shops and printers are all separate business entities; at a minimum, there are two parties: content creator and prepress/printer. And, just for fun, there's the subjective nature of the printed product itself adding
Streamlining prepress production with PDF optimizes cross-platform functionality and consistent, predictable output. While some commercial printers are content to watch PDF's development, others are embracing the still-emerging technology full force. Which approach is yours? BY MARIE RANOIA ALONSO This is the second installment in Printing Impressions' ongoing look at PDF workflows in practice at a variety of commercial printing and digital prepress operations. Part I appeared in the June issue. PDF FILES are independent of platform or operating system. PDF files are small and self-contained, with fonts, images and graphics embedded within each PDF document, streamlining electronic transmission and preflighting. PDF files offer
The benefits are tangible: PDF preserves file integrity, allows for more predictable final output and facilitates smooth, cross-platform publishing. Is PDF right for you? For your customers? Six commercial printers tell their tales. BY MARIE RANOIA ALONSO (Editor's Note: This article is the first in a two-part series focused on PDF workflows in place at a range of commercial printing operations.) It can, if created correctly, embed images and fonts within a single file, eliminating the problem of missing elements. It can be used for remote proof routing between designer and prepress provider. It can act as the digital master throughout an entire CTP
In a world of ever-tightening deadlines and faster production cycles, color proofing is a major stumbling block. Time is required to make the proof, especially in an analog workflow, and delivery and review add to that time. And while nothing can be done about either the creation or review stages of proofing, the delivery of the proof is an area that would seem ripe for compacting. Or at least that's what we've been hearing for some time now. Yet remote proofing is used for just a small fraction of all print materials produced. Why? If service is one of the primary differentiators between companies—a debatable
The DRUPA exhibition, scheduled for May 18-31, in Dusseldorf, Germany, is now just one month away. Digital prepress technology trends targeting the international show include new PDF-based workflows, new color management tools and a variety of solutions to further automate front-end functionality. To map out the digital prepress direction of DRUPA 2000, Printing Impressions went direct to the sources . . . Vector VersatilityDennis Aubrey, CEO of the Altamira Group, on the limitless nature of images at DRUPA 2000 and into the next year—when digital images are no longer restricted in size or resolution. The year 2000 will see a production world in which
When Seybold closed the doors to its 1999 San Francisco expo last month, three technology trends stood dominant: the Internet, PDF and the quest for the all-digital workflow. BY MARIE RANOIA ALONSO If one potent word could sum up the energy, enthusiasm and very direction of Seybold San Francisco, held for the final time this century at the Moscone Center last month, it could easily be: Internet. The Internet, the World Wide Web. Seybold San Francisco was a virtual debutante's ball for the global gateway that is the Internet. New companies emerged as major players for the commercial printing market—all gearing to harness the
Preflighting via the Internet. Emulating RIPs to ensure accurate digital files. Automating workflow-critical checks for font usage in PDF documents. A variety of fresh innovations are signaling a new dawn for preflighting. BY MARIE RANOIA ALONSO Preflighiting is experiencing a renaissance, of sorts, with the Internet, PDF and the pressing demand for more intensive automation, which is pushing technology providers to deliver more interactive file checkers. Markzware is moving its preflighting efforts onto the Internet—proof being the company's recently introduced MarkzNet, a Web-based preflighting application that uses drag-and-drop tools to preflight digital files. Extensis, also moving to the Internet, has launched Preflight
A few years ago, Adobe set out on a quest to promote an integrated, flexible printing architecture developed to streamline prepress and production workflows. Today, Adobe Extreme is in place at commercial printers the likes of Johnson Printing. Is the Colorado-based printer's experience with the new printing architecture truly extreme? Printing Impressions sought the answer. BY MARIE RANOIA ALONSO Faster prepress. This was a primary goal for Johnson Printing, a Boulder, CO-based commercial printing operation with its sights set on adopting Adobe PDF. Circa late 1998, prepress employees at Johnson worked on different computers with expensive, proprietary software that required customer materials to