Georgia-Pacific

BY ERIK CAGLE Selling paper for the on-demand digital printing environment is even more lucrative than hawking millennium wares. But long after the last can of Spam has been devoured from Y2K survival kits, the market for digital printing grades will be bustling. The growth of digital printing, a process that envelopes entire workflows, has been well-documented, and paper mills and their distributors are continuously jockeying to reap the benefits of this constantly growing niche. Choices abound, calling for a sophisticated and calculated approach to choosing the bread for your digital printing butter. So many choices, so seemingly little difference among them. Robert Hieronymus, market manager

After a year that saw paper manufacturers' bottom lines hit rock bottom, increases are being announced almost unilaterally. A recovering Asian economy is among the reasons for the boost. BY ERIK CAGLE Did you see it coming? Why of course you did. Everyone knew that paper prices were going to go up. Yeah, we don't know anyone who wasn't aware of it. Heh, heh. Nice try, pal. Like a critically acclaimed Madonna movie, the July price increases left many people with their mouths agape. According to Pulp & Paper Week, International Paper, Georgia-Pacific, Willamette Industries, Champion International, Crown Vantage and P.H. Glatfelter have announced

A crucial element of design, paper can add edge to printed advertisements, refinement to annual reports, and can easily mean the difference between the outstanding and the ordinary. Fortunately for designers and graphic artists, the variety of papers in general has expanded—creating a wealth of choices tailored to improving aesthetic appearances. With more choices, however, comes the need for additional knowledge. The technical demands of pressroom and bindery should be carefully considered when specifying paper for a printed piece. Stock choices inconsistent with the abilities of a printer's machinery can lead to disastrous results—not to mention extra time and cost. So, what is the