Quark Inc.

MIAMI BEACH, FL—Escape from inclement weather in many parts of the country wasn’t the only thing drawing people to trendy South Beach. The 32nd annual Graphics of the Americas-Xplor (GOA) exhibition, held here March 2-4, also contributed to unoccupied hotel rooms being a scarce commodity. Attendance exceeded the previous year by 4 percent, according to show organizers. And, with close to 500 exhibitors this year, new Printing Association of Florida President and CEO George Ryan reported that onsite exhibit space sales for the 2008 exhibition exceeded the previous year by 60 percent. Several new features were introduced this year. These included the XML/PDF Pavilion, which highlighted

High-level Buying and Capital Investment Results in Record Onsite Sales for Next Year MIAMI BEACH, FL—March 15, 2007—Graphics of the Americas-Xplor, the second largest U.S.-based annual international graphic communications exhibit and conference, today announced the positive results of their 32nd annual exhibition held in Miami Beach, Florida, March 2-4, 2007. The event organizers are eager to report that this year’s attendance exceeded the previous year by 4%, with close to 500 exhibitors filling the Miami Beach Convention Center, both representing an increase over 2006. More importantly, exhibitors reported larger than ever high-level buying activities and capital investments. In a survey conducted during the event with

SEWICKLEY, PA—PIA/GATF will be taking its Mission:Possible seminar back on the road this spring to help designers and printers learn what they can do together to make the production process more efficient. Mission:Possible—A Mutual Strategy for Creatives and Printers addresses the issues between creative and prepress teams that can result in frustration and unsatisfactory performance. The seminars cover everything from design considerations for print and color communication to soft proofing. The eight-city tour starts May 22 in Charlotte, and continues to Chicago, Los Angeles, Denver, Seattle, Vancouver, and New York, ending on June 28 in Atlanta. Information on dates and meeting

HP Indigo Press Users Get the Scoop TAMPA, FL—There were no signs of the terrible twos or growing pains at the 2007 Dscoop Annual Conference, just the second users meeting for this group of HP Indigo press owners. Total registration was nearly double that of the inaugural event last year. A greater focus on the packaging and label printing market segments contributed to a spike in attendance to around 750 people. The keynote address by NFL Hall of Fame Coach Marv Levy kicked off the conference sessions. Levy used anecdotes from his coaching days to relate his philosophies on people management and motivation. Following

Imitation Breeds Success Variable data has won many converts in the design and marketing communities, but the selling cycle for prospects typically still involves an education process. The easiest way to sell this marketing approach is to show a potential user how a competitor is exploiting the technique to its advantage. If there is a prospect for which variable data should be a “no brainer” it is the company that sells through a decentralized network of sales reps, dealers or agents who will benefit from being able to order smaller quantities of marketing materials that they can customize and personalize for their prospects. Even

PHILADELPHIA—1/17/07—Publishing Executive magazine proudly announces Google’s Jim Gerber as keynote speaker for the upcoming 2007 Publishing Executive Conference and Expo, scheduled for March 5-7, 2007, at the New York Marriott Marquis, Times Square. Gerber, director of content partnerships at Google, will present the Keynote Address on Tuesday, March 6, 2007 at 9:15 a.m.   The Keynote Address is open to all registered attendees. “We are thrilled to have Jim give the keynote address at the Publishing Executive Conference and Expo. There are few companies that have as profound an influence on publishing today as Google, so it’s a major boon for our audience of publishing executives

New CEO To Lead Expansion of Product Line, Strategic Alliances, and Company Operations DENVER­—NOVEMBER 1, 2006—Quark Inc. announced that Raymond Schiavone, a veteran software company CEO and former GE executive, has joined the company as president and CEO. Acting President Linda Chase will remain with the company in her ongoing capacity as Senior Vice President of Enterprise Products. In making this announcement today, Quark Chairman of the Board Farah “Sasha” Ebrahimi said, “This important change signals a new era for Quark. We are excited to bring in professional management of the caliber of Ray Schiavone. He has exactly what we need to aggressively

Personalized Flyer Is Picture of Success Sales of student photos have been on the decline across the country for years, when measured as a percentage of parents purchasing packages. Inter-State Studio and Publishing (www.inter-state.com) sought to buck this trend and find a more effective way of presenting image treatment options, which increase the dollar value of orders. For decades, the company had been using the tried-and-true method of creating sales flyers by affixing two unique photographic prints from a child’s photo onto a conventionally printed, stock flyer (Inter-State Commercial Printing is another division of the company). This was the standard marketing method used by

Quark Out to Make Seven a Lucky Number NEW YORK CITY—Competition is said to be a good thing. To the extent that’s true, these are great days for users of page layout software. Quark Inc. clearly has been tested by Adobe Systems’ challenge to its once near monopolistic position in the graphic arts market. It is responding technologically with the release of QuarkXPress 7 and offering inducements for users to upgrade, thereby keeping them in the fold. Most of the enhancements are targeted to the design community, naturally, but the company insists it kept an eye toward print service providers (PSPs) during development

Raising the Bar for Print Buying As adoption of digital printing has spread and evolved in the marketplace, it has become a catalyst for changes that extend beyond the way ink (toner) is put on paper. What people buy has been impacted by the short run, on-demand and variable data printing capabilities enabled by the technology. How people buy is also changing as digital printing provides impetus for the development of Web-to-print solutions. The printing industry saw its share of dotcom startups promising to revolutionize the way business is done, but the concept gained limited traction. Digital printing was one area where e-commerce/e-procurement did