Spectra Print

Like many printing companies, Spectra Print has been slowly bleeding business since the rise of the Internet. But instead of slowly fading away, the company is reinventing and repositioning itself to not only make up the lost sales, but to expand. The Stevens Point (WI) company has begun offering social media packages and smart printing, two services that aren't far from the traditional printing and marketing the company has specialized in.

Neither of the new services require much change in infrastructure, just training for existing staff members and a few new positions.

Spectra will acquire the account base and equipment of Signature Press, and will hire 26 of their employees. Spectra will now employ approximately 120 people.

The 2012 Printing Impressions 400 list of the largest printing companies in the United States and Canada as ranked by annual sales.

(Editor's Note: Company rankings for the current and previous years are based on figures reported in 2004. Therefore, companies that revised their 2003 revenues may have changed their 2003 ranking as compared with the ranking that appeared in last year's Printing Impressions 400. Similarly, the percentage change in sales is calculated on the most recent information provided.) 251 ('03: 245) Fisher Group, Hiawatha, IA Total Sales (Millions): $20.00 Previous Year's Sales (Millions): $20.00 Change (%): - Principal Officer: Martin C. Fisher Employees: 145 Primary Specialties: DM 90%; ADV 6%; CAT 4% Web Offset Press Units: 13 Sheetfed Press Units: 0 Other Press Units: 0

(Editor's Note: Company rankings for the current and previous years are based on figures reported in 2003. Therefore, companies that revised their 2002 revenues may have changed their 2002 ranking as compared with the ranking that appeared in last year's Printing Impressions 400. Similarly, the percentage change in sales is calculated on the most recent information provided.) 301 ('02: 193) Colonial Press Int'l, Miami, FL Total Sales (Millions): $17.40 Previous Year's Sales (Millions): $18.60 Change (%): -6 Principal Officer: Jose Gomez Employees: 131 Primary Specialties: COM 30%; PUB 20%; CAT 15%; DIR 15% Web Offset Press Units: 22 Sheetfed Press Units: 18 Other

(Editor's Note: Company rankings for the current and previous years are based on figures reported in 2002. Therefore, companies that revised their 2001 revenues may have changed their 2001 ranking as compared with the ranking that appeared in last year's Printing Impressions 400. Similarly, the percentage change in sales is calculated on the most recent information provided.) 302 ('01: —) The Harty Press, New Haven, CT Total Sales (millions): $17.66 Previous Year's (millions): — Change (%): — Principal Officer: George R. Platt Employees: 110 Primary Specialties: DM 35%; COM 35%; ADV 20%; CAT 5% Web Offset Units: 0 Sheetfed Offset Units: 25 Other: