Xerox Corp.

In the case of Ross PrintMarketing, the printing element is not as important as the overall campaign. The value proposition offered by the Denver-based firm is as a purveyor of marketing tools, some of which are print-based (such as direct mail), and others that are data-driven (including response rate and ROI analysis).

Commercial printing industry news briefs, including items on Consolidated Graphics, RR Donnelley, Valassis, Grafix Systems, Southwest Offset, Mercury Print Productions, Rider Dickerson, Fort Orange Press and Printcrafters Group.

Commercial printer equipment installations and other news from Printing Impressions’ June 2011 edition, featuring items on Original Impressions and Astro-Dynamic Print and Graphic Services.

To market its digital printing solutions, Xerox created an innovative dimensional piece for this high-end mailing. DirectMarketingIQ’s Chief Content Officer Ethan Boldt takes you through the package. Highlights include: an emphasis on involvement and a controversial teaser wrapping the outside.

Xerox Corp. closed today on a $300 million offering of floating rate senior unsecured notes due in 2014 and a $700 million offering of 4.5 percent senior unsecured notes due in 2021. Net proceeds from the offering will be used to repay $650 million of 8 percent trust preferred securities due 2027 called on April 21 and payable on May 23, and for general corporate purposes.

Printing has become more complex, and more competitive than ever.  Customer expectations are challenging the most sophisticated print service providers with demands for faster turnaround and more online services. Profit margins are being squeezed ever tighter and the days of allowable waste are gone. What is a printer to do?

In this webinar, we'll explore:
-How successful print services providers are optimizing efficiency from order entry through finished product
-Key points of consideration when exploring automated web ordering to finished product production systems
-The benefits and challenges of associated with utilizing electronic job tickets
-Critical keys for successfully implementing production workflows that meet the needs for all mechanical functions of a job

Sponsored by Xerox

To view this webinar click here!:

With half of Xerox’s revenue now coming from services and a more than $500 billion market opportunity in document, business process and IT outsourcing services, Xerox is scaling its offerings to expand globally, apply innovation to simplify complex processes, and integrate its well-established service delivery competencies across multiple lines of business.

Commercial printing industry national news from Printing Impressions May 2011, featuring items on The Herald and Foster Printing.

Commercial printing industry supplier company and personnel news from Printing Impressions’ May 2011 edition

Commercial printing industry news briefs, including items Vertis, RR Donnelley, Böwe Bell + Howell, SourceLink, American Litho, Berlin Industries, MSP Digital Marketing, Domtar Corp., Tigner Printing and Mercury Print 
Productions.