Experts Are Made, Not Born
Corporate recruiters, sports agents and casting directors spend countless hours traveling and searching for the next undiscovered “great” in their fields. In doing so, they’re wasting their time. You may be, too.
Experts are made, not born. Your parents were right when they made you practice the violin or juggle the soccer ball thousands of times. Malcolm Gladwell captured this perfectly in "Outliers: The Story of Success," when he declared, “Practice isn’t the thing you do once you’re good. It’s the thing that makes you good.” In the book, he promotes the notion of the 10,000 hour rule—commit to excellence, dedicate the time, and you can become an expert in anything.
A third-generation printer, Dustin LeFebvre delivers his vision for Specialty Print Communications as EVP, Marketing through strategy, planning and new product development. With a rich background ranging from sales and marketing to operations, quality control and procurement, Dustin takes a wide-angle approach to SPC
