Is Print Dead? Why the Question Just Won't Die
Just when I thought it was safe to put December behind me—since the Mayan calendar proved to be wrong, and the holidays went off without too much stress—the next round of cliff dwellers and doom-and-gloomers emerged.
Have we reached the end of the print era?
At first, I dismissed the online discussion surrounding this question with a shoulder shrug and a “Really? Are we still talking about this?” attitude.
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- Business Management - Industry Trends
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
