Moo.com Luxe Cards Marry ‘Rich’ Design and Stock
Michael Osborne was asked to create heart imagery for Moo.com’s Luxe Card product promotion. The results reflect his signature style—bright, cheerful, fun and inventive. Fifty unique designs for card backs were printed in CMYK digitally on stock that is as rich and unique as the designs—triple the thickness and weight of most ordinary cards with a rich seam of color within the layers of paper.
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
