Back in January, I had addended Project Voice with Karis Copp, the #1 event for voice tech and artificial intelligence in America, and was amazed to discover the far-reaching possibilities of voice technology and voice-assisted devices.
For printers, a key area to pay attention to is voice-first SEO!
In this podcast, Karis and I spoke to Philip Warbasse, CEO of Warbasse Design, about why incorporating voice-first SEO into a marketing strategy is important for the future of all businesses. He also talks about where the four major voice assistants get their data and how you can make sure the right information about your business is in the right places to make it a result in voice searches.
Follow his advice and voice assistants could be replying with your company name when asked: ‘What’s the best print shop near me?’ Philip cited that half of all searches are expected to be carried out via voice this year, so optimizing your business for voice NOW is crucial – yes, now!
Listen Long and Prosper!
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- Business Management - Industry Trends
Deborah Corn is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts From The Printerverse, cultivator of Print Production Professionals the #1 print group on LinkedIn, Girl #1 at Girls Who Print, host of #PrintChat, the founder of International Print Day and the founder of #ProjectPeacock. She is the recipient of several industry honors and is on the Advisory Board for the Advertising Production Club of NYC.
As the Intergalactic Ambassador to The Printerverse, Deborah provides ‘printspiration’ and resources to print and marketing professionals through Print Media Centr. She has 25+ years of experience working in advertising as a Print Producer and now works behind the scenes with printers, suppliers and industry organizations helping them create meaningful relationships with customers and members, and achieve success with their social media, content marketing, event marketing and sales endeavors.
Twitter: @PrintMediaCentr