Wendi Breuer, President and CEO of SeaChange, a PRINTING United Alliance member company, shares insights about her company's journey in the printing and digital communications industry. She discusses the origins of SeaChange, its rapid growth, and its unique approach to integrated marketing campaigns. Wendi talks about her personal pathway into the industry, the importance of technology in their operations, and the company's significant efforts in employee training and engagement. She also emphasizes her commitment to fostering a positive company culture and the invaluable role of women in the industry. Discover what motivated Wendi to start SeaChange, the challenges she faced, and the impactful legacy she hopes to leave.

00:00 Introduction and Welcome

00:11 About SeaChange

02:11 Wendi's Journey into Printing

08:44 Starting SeaChange

14:37 Challenges and Achievements

18:49 Company Culture and Core Values

23:26 Women in the Printing Industry

27:29 Advice for Future Leaders

29:29 Conclusion and Farewell

Women in Print Alliance is a global organization committed to empowering and advancing women in the printing industry. Its community is comprised of motivated and passionate women who share a strong belief that investing in themselves and in other women is good business. Members are educators, innovators, leaders, and rising stars working in all segments and in all functions of print. Learn how to become a member here.