Are You Paying Attention?

HEY! HEY YOU! Are you paying attention? Yeah, yeah, yeah, I know. Every ad and every email starts with either, “During these difficult times…” or “Now, more than ever…” And no one really knows what to expect next. However, if you are paying attention, perhaps you can get out ahead of the market by identifying some trends and capitalizing on opportunities others don’t see until it’s too late.

What does it say to you that it’s difficult to find bread, baking powder, and yeast?

What do you read into the fact that it’s difficult to locate hair coloring products?

Netflix blew away its predictions for new subscribers by adding 15.8 million in the first quarter.

This is not secret information. All three of these points were covered in the Wall Street Journal four days ago (Business & Finance section, page B1). Where are the opportunities when more people are staying at home, doing their own cooking, and watching more television than ever? Which industries could benefit from that and how do you identify and help those industries to grow their business?

Answer those questions and you, too, can see remarkable sales growth.

Are you paying attention?

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Whatever sales challenge you are facing, someone else has overcome it. Get help or contact Bill Farquharson at BillFarquharson.com. You’ll find information on his sales tips books and training programs.