Do you know where you were 49 years ago? Some of you weren't born. Many more of you were quite small.
Let me set the table…49 years ago, gas was $.57 per gallon. Gerald Ford was in the White House and Jimmy Carter was the governor of Georgia.
It was my start in printing (10/27/1975). 49 years ago, yesterday, I drove to my first day (job) in the printing business.
I remember how excited I was. I was going to run the in-house printing department for a door company and buy the printing we couldn't do ourselves. It sounded so glamorous. I had been out of school for five months and I was the new Graphics Manager for Peachtree Door.
What it was...was a one man department. There was a 12x12 room with a duplicator, table top cutter and folder inside. There was another 12x12 room with a litho camera and sink for developing negatives. Between them was my office which was really the end of the hall. There was a door on every wall. I had made it and I was only 23.
What ensued was a journey I could have never imagined. I went to work for a supplier three years later and found myself in sales. Suddenly, I was exposed to customers, printing as a business and the reality of how hard many of the things I demanded as a client were to do.
I had the privilege of working with Coca Cola, IBM, American Express, AT&T, DuPont, Hershey, Nike, MGM and a host of others. I had the honor of working with and learning from giants of the industry at a time when good work had almost no right to happen. Technology makes many things routine today that were impossible 49 years ago. I owe them everything.
I also saw color scanners arrive on the scene in Atlanta. Then came color imaging and retouching systems that cost more than a yacht. Finally, there was the Macintosh, desktop publishing and digital printing. I bought my first digital press in 1992. If you know anything about that segment, you know that was very early.
I've had the privilege of launching new products, informing employees of benefits, announcing new services and have signed forms preventing me from telling people I sold to what I was doing for their boss upstairs.
I've been afforded the opportunity to rub elbows with some of our world's most creative minds and have stood amazed as I watched new ideas take shape. More than $100,000,000 in personal sales later I have to say that this has been one amazing career and so much more than I ever expected.
On this 49th anniversary I have a heart full of gratitude. I'm grateful to an industry that has exposed me to its best. I'm grateful to the men that gave me a shot in the business and allowed me to make mistakes and learn. I'm grateful to everyone that ever called my phone number. I'm grateful to everyone that answered the phone when I was calling theirs. Finally, I'm grateful to clients that still value my ideas.
This is a great industry. I hope you love it as I have and make your career all it deserves to be. If you’ve been at it a while I hope you’ll invest time in a newcomer like so many did with me.
I love print!
- Categories:
- Business Management - Marketing/Sales
Bill Gillespie has been in the printing business for 49 years and has been in sales and marketing since 1978. He was formerly the COO of National Color Graphics, an internationally recognized commercial printer and EVP of Brown Industries, an international POP company. Bill has enjoyed business relationships with flagship brands including, but not limited to, Apple, Microsoft, Coca Cola, American Express, Nike, MGM, Home Depot, and Berkshire Hathaway. He is an expert in printing sales, having written more than $100,000,000 in personal business during his career. Currently, Bill consults with printing companies, equipment manufacturers, and software firms. He can be reached by email (bill@bill-gillespie.com) or by phone (770-757-5464).