Time Management Should Change with the Seasons

I've only been drinking beer for about five years. I decided very early that I didn't care for the taste and never bothered to circle back and try again. I was always jealous of people who would talk about how good a cold brew tastes after a round of golf or mowing the lawn on a hot summer’s day.

After 18 holes at Eastward Ho in Chatham, Mass., (right on the elbow of the Cape) with my older brother, I decided to challenge a four decade-old assumption and order a beer.

Am I glad I did! Apparently, things change over the years. Who knew?

Finally, I can take part in the conversation when it comes to things like craft breweries and the difference between American beer and making love in a canoe. Here in Boston, Sam Adams is produced. I've come to enjoy their limited edition seasonal brews. In fact, I may or may not have one on my desk as I write these words.

Your time management should change season-to-season as well. Over these next three months, for example, it's cold outside, too cold for golf or gardening. As such, I work harder now than any other point of the year. Why? So that in the days between Memorial Day and Labor Day I can give myself permission to leave a little early so that I can struggle with the question of using a five iron and going for the green or laying up with a pitching wedge.

Putting in extra effort now will have an effect on your sales and work/life balance in the months that follow. Whether it's an hour a day or an hour a week, you will see the fruits of your labor when the flowers and the birds return.

Baby, it's cold outside. Work harder now.

Bill Farquharson is the president of Aspire For. Contact Bill: 781-934-7036 or bill@aspirefor.com. Bill’s book, Who’s Making Money at Digital/Inkjet Printing…and How? will teach you how to be profitable, rebuild a loyal customer base, and get your sales reps selling. More information on that and his other book, The 25 Best Print Sales Tips Ever!, can be found on his website, AspireFor.com