What’s Your Fascination Advantage?
MindFireInc is sponsoring the keynote address at Dscoop7 Annual Conference (March 22-24, 2012, Washington D.C.) This year’s keynote is taking place on Friday, March 23, at 8 to 9:30 am, and is delivered by the author, Sally Hogshead: Fascinate: The Shortcut to Persuasion.
The concept of “fascination,” is what captures the attention of your prospects and acclaims their loyalty. During the keynote, Sally Hogshead will be revealing the secret to the science of fascination. She will be sharing her research and how her internationally acclaimed book, Fascinate, about a study done on the science of fasciation, has helped marketers reach more prospects and customers through seven specific triggers.
Check out Sally Hogshead’s blog on her research about fascination:
For the past year, I’ve been getting ready to show you something pretty cool. It’s a new personality assessment. (We haven’t released our newest personality research yet, but you can get a first look today).
It all began with my researching the science of fascination. I wanted to understand a few simple questions:
- How do certain people immediately captivate us?
- How do certain leaders influence our opinions?
And more to the point…
- What makes your personality fascinating?
... Read more »
