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The Presstek 52DI-AC combines the power of DI printing with the capabilities of in-line aqueous coating. Commercial, in-plant and packaging printers can expand the range of applications they produce, thus opening new business opportunities.

Semper International's Commercial Printing Industry Insight Survey Q1 2010 results.

The leaders of five major magazine companies talk about the vitality of magazines as a medium.

This print communications firm installed a Presstek 34DI to fill the gap between their conventional offset and Konica Minolta toner-based equipment. In addition to profitably printing short-run, high quality printing on the 34DI, they are enjoying its capability to print on heavy stocks and complement their other production equipment to deliver new applications.

Online advertising can prove better at targeting certain demographics than traditional media, but the increased competition of today's landscape means that these advantages do not automatically translate into greater profits says a study from the MIT Sloan School of Management.

Spoof on Mac-PC commercials pits print vs. social media.

This paper explores the specific areas where Presstek DI presses offer environmental and economic advantages over conventional offset, digital toner and inkjet printing technologies Presstek DI presses redefine printing and integrate new innovations, which lower its environmental impact while creating new business opportunities for printers.

Statistics say that 85% of printers have flat or declining sales. They are struggling to sell to customers whose volumes are down. They can’t get in to see decision makers at potential new clients because they are not seen as any different to the existing supplier. They can’t find new work without discounting their prices.

“FREE! Your $2,435.54 Copy Of Printers’ Profit Code Is Paid In Full And Is Available For Instant Access. Notice: Only 500 FREE Copies Available. Claim yours while copies last!”

To be successful, printers must learn to manage their businesses in a manner that addresses today’s market conditions. One of the challenges this presents is a reconfiguration of the print production platform to efficiently and cost effectively produce the full gamut of run lengths.  This white paper authored by WhatTheyThink.com’s Cary Sherburne discusses how to meet this requirement.

Universal Lithographers, a mid-size printer in Sheboygan, WI, needed to address the demand for short-run high quality printing that it could not profitably produce on its two 40-inch presses. Now, with a Presstek 52DI, the company is able to fully serve its customers, better utilize its large presses, and profit in the short-run color market.

This video offers an overview and presentation excerpts from the recent "Print Delivers" event in Minneapolis.

Research regarding advertising during a recession found that companies that maintained or increased their ad spend during a recession saw a 275% increase in sales growth during and for the three years following. Companies that cut back or stopped advertising experienced only a 19% increase.

You'd think in the current climate you should quote for every piece of work you can.  More quotes = more sales... right?  Maybe not. In traditional print selling, we are told that a good outcome from a prospect meeting is to come away with the opportunity to quote for something.  Here's the problem with that approach.  Each time you do that, you end up chasing the prospect and then haggling on price 'till you're barely making any money on the deal.

Listing of the Top 50 Government Printing Office (GPO) Suppiers for 2009

Printing Impressions' ranking of the 400 largest commercial printers in 2009.

Kodak Stream Inkjet Technology is capable of producing offset class output in terms of reliability, productivity, total cost of ownership and image quality, offering enormous potential for the future of digital printing.

Getting into digital is not a ticket to higher profits or increased sales.  Digital print is not a business strategy... it's a technology.  Ok... it's an exciting technology, but it's still only technology.  But... with the right strategy, you can make a lot of money.

Ever considered whether paper might be more environmentally friendly than eletronic delivery of statements and other marketing materials? Sandra Zoratti, VP of Global Solutions Marketing at InfoPrint Solutions Company, discusses the importance of examining the total impact of each delivery method. The results might surprise you.

The 2010 Census is expected to find that nearly 310 million people live in the US, but, according to demographics expert Peter Francese one person will be missing: the average American.