The Beauty of this ‘Gala on the Bridge’ Invitation Spans Its Design and Materials
We at PaperSpecs would happily pay the toll to cross this bridge. The event invitation is an amazing blend of design and materials, right from the covers on. Two sheets of actual wood veneer have been printed and tipped onto the first and last panel of an accordion fold.
The fold carries the theme as the details of the gala flow from one end to the other across the front panels. Guests then can make the return trip by cruising through the details of the event organizers and sponsors featured on the back side.
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
