Recently, as a guest of IDEAlliance, I attended the back-to-back seminars “Beyond Print: The Keys to Tablet Publishing” and “The Creative Workflow: How to Achieve the Best Color Result.” Both events, held at the Hearst Tower in New York City, were well managed and packed with information.
David Steinhardt, IDEAlliance’s President and CEO, along with his very professional team, provided fertile soil for planting, growing and harvesting the future of media convergence. The soil was the publication business, tablets are the seeds, and the harvest—future profits.
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Thad Kubis is an unconventional storyteller, offering a confused marketplace a series of proven, valid, integrated marketing/communication solutions. He designs B2B or B2C experiential stories founded on Omni-Channel applications, featuring demographic/target audience relevance, integration, interaction, and performance analytics and program metrics.