Thick Business Cards Are a Bonding Experience
There I sat, holding the front of the business card in my left hand and the back of it in my right hand. It had fallen apart.
The design was beautiful. The printing was refined. But sadly, the duplex laminated business card had come unglued (bet the client did, too). The kicker? The card belonged to a print broker! Now if this could happen to a print broker’s card...
- Categories:
- Consumables-Paper - Offset
- Companies:
- Neenah Paper
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
